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Report reveals top gifts of holiday so far - and other buying trends | Chain Store Age

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Posted in December
BY MARIANNE WILSON December 18, 2017

Men’s apparel is making a strong showing this holiday season. That’s according to Loop Commerce, whose GiftNow digital gifting service used by such retailers as Target, Saks Fifth Avenue, Coach, Macy’s, Banana Republic, and others. Men’s apparel, women’s handbags, and women’s apparel were the top three gifts so far this holiday season with 19%, 17% , and 15% of purchases through GiftNow platform within these categories, respectively.

http://www.chainstoreage.com/technology/report-reveals-top-gifts-holiday-far-buying-trends/
 

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